Asian German Sports Exchange Programme: Innovative social sporting networks

Tilde University Press
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Networks for Innovation in Sustainable Tourism: Case Studies and Cross-Case Analysis, 2013, 1, pp. 71 - 79
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The Asian German Sports Exchange Programme (A.G.S.E.P.) is an NGO which has been conducting sport events and international exchanges between Sri Lankan and European sport teams since 1989. Against the background of a long lasting civil war, social sport event tourism provides an innovative, sustainable form of tourism in Sri Lanka. This type of active tourism has a socio-cultural focus and combines people's travel experiences with the emotional factor of contributing to the advancement of intercultural understanding and peace in a divided country. With their sport tourism co-operation, A.G.S.E.P. and Aquarius Resort aim to provide an opportunity for friendly competition and social approximation between international and local sport teams, and even more importantly, between local teams from the estranged ethnic communities of war-torn Sri Lanka.
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