Using Video Effectively in Diverse Classes: What Students Want

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Journal Article
Journal of Management Education, 2014, 38 (6), pp. 843 - 874
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© The Author(s) 2014. This article presents the findings of an exploratory study into the perceptions of a culturally and linguistically diverse cohort of management students (n = 236) about the use of video as a teaching and learning tool. The results show that while students are generally favorable toward audiovisual materials, the choice of content, how the medium is used, and the types of supporting pedagogical activities all influence the students’ perceived learning and enjoyment. Notably, students from non-English-speaking backgrounds reported different benefits and challenges to their native English-speaking classmates. We use the findings to outline some practical guidelines for instructors about the most effective ways of using video as a pedagogical tool with diverse classes.
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