Can Australian Tourism Pass the Taste Test

Publisher:
The Conversation Media Trust
Publication Type:
Internet Publication
Citation:
2014
Issue Date:
2014-01
Filename Description Size
Can Australian tourism pass the taste test.mhtPublished Version1.35 MB
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Full metadata record
This article examines the marketing implications for Australian tourism of Tourism Australia's "Restaurant Australia" marketing campaign to promote Australian food and wine to the international tourism market.
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