Can Australian Tourism Pass the Taste Test
- Publisher:
- The Conversation Media Trust
- Publication Type:
- Internet Publication
- Citation:
- 2014
- Issue Date:
- 2014-01
Closed Access
Filename | Description | Size | |||
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Can Australian tourism pass the taste test.mht | Published Version | 1.35 MB |
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This article examines the marketing implications for Australian tourism of Tourism Australia's "Restaurant Australia" marketing campaign to promote Australian food and wine to the international tourism market.
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