Trust: looking forward and back

Young, LC

Trust: looking forward and back

Young, LC

Permalink

Publisher:: Emerald Group Publishing Ltd.
Publication Type:: Journal Article
Citation:: The Journal of Business and Industrial Marketing, 2006, 21 (7), pp. 439 - 445
Issue Date:: 2006-01

Closed Access

	Filename	Description	Size
	2006004772.pdf		666.13 kB	Adobe PDF	View/Open

Copyright Clearance Process

Recently Added
In Progress
Closed Access

This item is closed access and not available.

Full metadata record

Field	Value	Language
dc.contributor.author	Young, LC	en_US
dc.date.issued	2006-01	en_US
dc.identifier.citation	The Journal of Business and Industrial Marketing, 2006, 21 (7), pp. 439 - 445	en_US
dc.identifier.issn	0885-8624	en_US
dc.identifier.uri	http://hdl.handle.net/10453/5178
dc.description.abstract	Purpose This paper considers ways forward in the study of trust in business relationships and networks. Design/methodology/approach The 25 papers focusing on trust previously published in the Journal of Business & Industrial Marketing are categorized as to their focus and compared to the body of work on trust concluding there is little considering the nature of trust. A model that integrates conceptualizations of the past and present and extends these to incorporate nature of trust as affective including calculation and emotion is presented. Findings This broadened conceptualization of trust contains focused, interacting components enabling both holistic and well as focused study of relationships and the role of trust within them. Research limitations/implications An important direction for business relationship and network research is consideration of the best way to conceptualize and measure trust. The way that trust components combine and vary in different settings, including in different cultures is also needed in future work. Operationalisations that are both more parsimonious and valid are likely. Practical implications Understanding as to value of measures of propensity to trust (which this model can guide) has potential value to managers as does an effective measure of generalized trust and understanding as whether this is a first step in relationship trial. Originality/value This is first detailed model of the nature of trust in business relationships that has been published in the marketing literature.	en_US
dc.publisher	Emerald Group Publishing Ltd.	en_US
dc.relation.ispartof	The Journal of Business and Industrial Marketing	en_US
dc.subject.classification	Marketing	en_US
dc.title	Trust: looking forward and back	en_US
dc.type	Journal Article
utslib.citation.volume	7	en_US
utslib.citation.volume	21	en_US
utslib.for	1505 Marketing	en_US
utslib.for	1503 Business and Management	en_US
pubs.embargo.period	Not known	en_US
pubs.organisational-group	/University of Technology Sydney
pubs.organisational-group	/University of Technology Sydney/Faculty of Business
utslib.copyright.status	closed_access
pubs.consider-herdc	true	en_US
pubs.issue	7	en_US
pubs.volume	21	en_US

Abstract:

Purpose This paper considers ways forward in the study of trust in business relationships and networks. Design/methodology/approach The 25 papers focusing on trust previously published in the Journal of Business & Industrial Marketing are categorized as to their focus and compared to the body of work on trust concluding there is little considering the nature of trust. A model that integrates conceptualizations of the past and present and extends these to incorporate nature of trust as affective including calculation and emotion is presented. Findings This broadened conceptualization of trust contains focused, interacting components enabling both holistic and well as focused study of relationships and the role of trust within them. Research limitations/implications An important direction for business relationship and network research is consideration of the best way to conceptualize and measure trust. The way that trust components combine and vary in different settings, including in different cultures is also needed in future work. Operationalisations that are both more parsimonious and valid are likely. Practical implications Understanding as to value of measures of propensity to trust (which this model can guide) has potential value to managers as does an effective measure of generalized trust and understanding as whether this is a first step in relationship trial. Originality/value This is first detailed model of the nature of trust in business relationships that has been published in the marketing literature.

Please use this identifier to cite or link to this item:

http://hdl.handle.net/10453/5178