Browsing byAuthorKennedy, R
Showing results 1 to 13 of 13
| Issue Date | Title | Author(s) |
| 2003-01 | Application of the Webqual Instrument to Three Australian B2C Websites: An Exploratory Investigation | Carlson, J; Sinnappan, S; Voola, R; Kennedy, R |
| 2003-01 | Archetypal analysis: a new way to segment markets based on extreme individuals | Li, S; Wang, PZ; Louviere, JJ; Carson, R; Kennedy, R |
| 2003-01 | Assessing consumer vanity in Australia and China | Wang, PZ; Kennedy, R |
| 2003-01 | Functional conflict and the effectiveness of marketing manager/sales manager working relationships | Massey, GR; Dawes, PL; Kennedy, R |
| 2004-01 | A Highly Accurate Algorithm for the Estimation of the Frequency of a Complex Exponential in Additive Gaussian Noise | Reisenfeld, S; Kennedy, R; Grant, A |
| 2003-01 | In defence of Hofstede | Dawson, BK; Young, LC; Kennedy, R |
| 2003-01 | Is Aldersonian theory relevant in today's contexts? - an illustrative case | Hota, M; Young, LC; Kennedy, R |
| 2003-01 | Managing innovation in marketing partnerships | Bucic, T; Gudergan, S; Kennedy, R |
| 2003-01 | Modelling a hierarchy of consumer decision states: the choice of island holiday destinations and dvd players | Louviere, JJ; Waller, DS; Smith, M; Kennedy, R |
| 2003-01 | Place marketing buyer behaviour: a model of Australian convention sites | Crouch, GI; Louviere, JJ; Kennedy, R |
| 2003-01 | A positive attitude-ad-brand relationship by customising banner advertisement design - an empirical study | Lee, KP; Miller, K; Kennedy, R |
| 2003-01 | Sevice quality of entertainment parks in Vietnam: a replication study | Nguyen, DT; Barrett, NJ; Trang, NT; Kennedy, R |
| 2003-01 | Transformation in the emerging networked economy: implications for strategic marketing | Perrott, B; Kennedy, R |
