The development of a conceptual framework of the competitive strategies used by consulting engineering companies in New South Wales

Maynard, Daren Klivin

The development of a conceptual framework of the competitive strategies used by consulting engineering companies in New South Wales

Maynard, Daren Klivin

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Publication Type:: Thesis
Issue Date:: 2020

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Field	Value	Language
dc.contributor.author	Maynard, Daren Klivin
dc.date.accessioned	2020-05-05T04:26:00Z
dc.date.available	2020-05-05T04:26:00Z
dc.date.issued	2020
dc.identifier.uri	http://hdl.handle.net/10453/140483
dc.description	University of Technology Sydney. Faculty of Design, Architecture and Building.	en_US
dc.description.abstract	Consulting engineering companies (CECs) compete to be selected for various built environment projects. These CECs have various competitive strategies, which are governed by economic theories. The relationship between the CECs and their client firms is a business-to-business (B2B) one. The research investigates what economic theories are applicable to the competitive strategies used by CECs in New South Wales in their B2B relationships. The research explores how economic theories can explain the commercial behaviours of the CECs in the marketplace. The research questions are answered using a positivist research paradigm applying a mixed methodology. The mixed methodology consists of quantitative and qualitative data collection and analysis methods. The research developed a multidimensional conceptual framework, which explains the competitive strategies used by the CECs. The framework incorporates micro-economics, institutional economics, strategy, value and pricing theories.	en_US
dc.format	Thesis (PhD)
dc.language.iso	en_US	en_US
dc.relation	https://opus.lib.uts.edu.au/bitstream/10453/140483/2/02whole.pdf
dc.rights	The author owns the copyright in this thesis including all reproduction and reuse rights for the work. The work may not be altered without the permission of the copyright owner. Attribution is essential when quoting or paraphrasing from this thesis.
dc.rights	au.edu.uts.lib/ppc
dc.rights	info:eu-repo/semantics/openAccess
dc.title	The development of a conceptual framework of the competitive strategies used by consulting engineering companies in New South Wales	en_US
dc.type	Thesis
utslib.copyright.status	open_access	*

Abstract:

Consulting engineering companies (CECs) compete to be selected for various built environment projects. These CECs have various competitive strategies, which are governed by economic theories. The relationship between the CECs and their client firms is a business-to-business (B2B) one. The research investigates what economic theories are applicable to the competitive strategies used by CECs in New South Wales in their B2B relationships. The research explores how economic theories can explain the commercial behaviours of the CECs in the marketplace. The research questions are answered using a positivist research paradigm applying a mixed methodology. The mixed methodology consists of quantitative and qualitative data collection and analysis methods. The research developed a multidimensional conceptual framework, which explains the competitive strategies used by the CECs. The framework incorporates micro-economics, institutional economics, strategy, value and pricing theories.

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http://hdl.handle.net/10453/140483