A Meta-Analytical Assessment of the Effect of Deontological Evaluations and Teleological Evaluations on Ethical Judgments/Intentions

Smith, A; Zlatevska, N; Chowdhury, R; Belli, A

A Meta-Analytical Assessment of the Effect of Deontological Evaluations and Teleological Evaluations on Ethical Judgments/Intentions

Smith, A

Zlatevska, N

Chowdhury, R Belli, A

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Publisher:: Springer
Publication Type:: Journal Article
Citation:: Journal of Business Ethics, 2023, 188, (3), pp. 553-588
Issue Date:: 2023-01-07

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Field	Value	Language
dc.contributor.author	Smith, A https://orcid.org/0000-0002-0211-3434
dc.contributor.author	Zlatevska, N https://orcid.org/0000-0002-0936-1529
dc.contributor.author	Chowdhury, R
dc.contributor.author	Belli, A https://orcid.org/0000-0001-5425-9294
dc.date.accessioned	2024-02-12T02:27:07Z
dc.date.available	2022-12-11
dc.date.available	2024-02-12T02:27:07Z
dc.date.issued	2023-01-07
dc.identifier.citation	Journal of Business Ethics, 2023, 188, (3), pp. 553-588
dc.identifier.issn	0167-4544
dc.identifier.issn	1573-0697
dc.identifier.uri	http://hdl.handle.net/10453/175572
dc.description.abstract	Deontological and teleological evaluations are widely utilized in the context of consumer decision-making. Despite their use, the differential effect of these distinct types of evaluations, and the conditions under which they hold, remains an unresolved issue. Thus, we conduct a meta-analysis of 316 effect sizes, from 53 research articles, to evaluate the extent to which deontological and teleological evaluations influence ethical judgments and intentions, and under what circumstances the influence occurs. The effect is explored across three categories of moderators: (1) contextual elements of the ethical issue, (2) stakeholders, and (3) methodological characteristics of primary studies. We find that the overall effect of deontological evaluations on ethical judgments and intentions is stronger than for teleological evaluations; however, the magnitude of the effect is contingent on several moderators. Deontological evaluations are weaker in offline consumer contexts and stronger when there are financial implications of the ethical issue. Conversely, the effect of teleological evaluations is relatively stable across ethical consumer contexts. Teleological evaluations are stronger from a utilitarian perspective than from an egoist one. Furthermore, the effect of deontological evaluations is weaker, but the effect for teleological evaluations is stronger, when the decision-maker has a personal relationship (as compared to an organizational relationship) with the victim of the unethical act. Findings validate the effect of both deontological and teleological evaluations on ethical judgments and intentions and highlight their importance in consumers' ethical decision-making. Implications for developing programs to prevent consumer unethical behavior are discussed.
dc.format	Print-Electronic
dc.language	eng
dc.publisher	Springer
dc.relation.ispartof	Journal of Business Ethics
dc.relation.isbasedon	10.1007/s10551-022-05311-x
dc.rights	info:eu-repo/semantics/closedAccess
dc.subject	1503 Business and Management, 1505 Marketing, 2201 Applied Ethics
dc.subject.classification	Applied Ethics
dc.subject.classification	5001 Applied ethics
dc.title	A Meta-Analytical Assessment of the Effect of Deontological Evaluations and Teleological Evaluations on Ethical Judgments/Intentions
dc.type	Journal Article
utslib.citation.volume	188
utslib.location.activity	Netherlands
utslib.for	1503 Business and Management
utslib.for	1505 Marketing
utslib.for	2201 Applied Ethics
pubs.organisational-group	University of Technology Sydney
pubs.organisational-group	University of Technology Sydney/Faculty of Business
pubs.organisational-group	University of Technology Sydney/Faculty of Business/Marketing Discipline
utslib.copyright.status	closed_access	*
pubs.consider-herdc	true
dc.date.updated	2024-02-12T02:27:02Z
pubs.issue	3
pubs.publication-status	Published
pubs.volume	188
utslib.citation.issue	3

Abstract:

Deontological and teleological evaluations are widely utilized in the context of consumer decision-making. Despite their use, the differential effect of these distinct types of evaluations, and the conditions under which they hold, remains an unresolved issue. Thus, we conduct a meta-analysis of 316 effect sizes, from 53 research articles, to evaluate the extent to which deontological and teleological evaluations influence ethical judgments and intentions, and under what circumstances the influence occurs. The effect is explored across three categories of moderators: (1) contextual elements of the ethical issue, (2) stakeholders, and (3) methodological characteristics of primary studies. We find that the overall effect of deontological evaluations on ethical judgments and intentions is stronger than for teleological evaluations; however, the magnitude of the effect is contingent on several moderators. Deontological evaluations are weaker in offline consumer contexts and stronger when there are financial implications of the ethical issue. Conversely, the effect of teleological evaluations is relatively stable across ethical consumer contexts. Teleological evaluations are stronger from a utilitarian perspective than from an egoist one. Furthermore, the effect of deontological evaluations is weaker, but the effect for teleological evaluations is stronger, when the decision-maker has a personal relationship (as compared to an organizational relationship) with the victim of the unethical act. Findings validate the effect of both deontological and teleological evaluations on ethical judgments and intentions and highlight their importance in consumers' ethical decision-making. Implications for developing programs to prevent consumer unethical behavior are discussed.

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http://hdl.handle.net/10453/175572