Browsing byAuthorBarrett, NJ

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Showing results 1 to 20 of 21  next >
Issue DateTitleAuthor(s)
2007-01The Accuracy of Strategic Decisions for Brands of Car and ways of Market Segmentation Using Graded Structure of CategoriesJonmundsson, JB; Miller, K; Barrett, NJ; Engilbertsson, H
2001-01Acquisition as a Phase in Internationalisation - The End of the Road or a New Beginning?Fletcher, R; Barrett, NJ; Huemer, S
2006-01The adoption of the internet by export firms in transitional marketsNguyen, DT; Barrett, NJ
2008-01Antecedents and outcome relationship value - Evidence from VietnamNguyen, DT; Nguyen, TT; Barrett, NJ; NA
2006-01Brand credibility in services - antecedents and outcomeNguyen, DT; Nguyen, TT; Barrett, NJ; Miller, K; Avlonitis, GJ; Papavassiliou, N; Papastathopoulou, P
2011-01Brand loyalty in emerging marketsNguyen, TD; Barrett, NJ; Miller, K
2008-01Consumer Ethnocentrism, Cultural Sensitivity, and Intention to Purchase Local Products - Evidence from VietnamNguyen, DT; Nguyen, TT; Barrett, NJ
2003-01Cultural sensitivity and its impact on business relationship qualityTrang, NT; Barrett, NJ; Nguyen, DT; -
2004-01Cultural sensitivity, information exchange and relationship quality: the case of Vietnamese exporters and their Asian vs European importers.Nguyen, TT; Barrett, NJ; Nguyen, DT
2001-01Embeddedness and the Evolution of Global Networks: an Australian Case StudyFletcher, R; Barrett, NJ
2007-01Hedonic shopping motivations, supermarket attributes, and shopper loyalty in transitional markets: Evidence from VietnamNguyen, TT; Nguyen, DT; Barrett, NJ
2004-01The impact of consumer ethnocentrism and cultural sensitivity on the intention to buy local products by Vietnamese consumers.Nguyen, DT; Nguyen, TT; Barrett, NJ; Wiley, J; Thirkell, P
2006-12-01Information internalisation and internationalisation-Evidence from Vietnamese firmsNguyen, TD; Barrett, NJ; Fletcher, R
2007-01Internet-based knowledge internalization and firm internationalization in transition marketsNguyen, DT; Barrett, NJ; Rialp, A; Rialp, J
2006-07-03The knowledge-creating role of the internet in international business: Evidence from vietnamNguyen, TD; Barrett, NJ
2007-01Perceptions of Offensive Advertising Elements: A China-US ComparisonWaller, DS; Fam, K; Christy, TP; Barrett, NJ; Engilbertsson, H
2005-01Relationship quality as a predictor of B2B customer loyaltyRauyruen, PY; Miller, K; Barrett, NJ; -
2007-01The role of market and learning orientations in relationship quality: Evidence from Vietnamese exporters and their foreign importersNguyen, TT; Barrett, NJ; Nguyen, DT; Rialp, A; Rialp, J
2003-01Sevice quality of entertainment parks in Vietnam: a replication studyNguyen, DT; Barrett, NJ; Trang, NT; Kennedy, R
2006-01-01The knowledge-creating role of the Internet in international business: Evidence from VietnamNguyen, TD; Barrett, NJ