OPUS at UTS: Browsing OPUS - Open Publications of UTS Scholars

Browsing "Marketing" byIssue Date

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Issue Date	Title	Author(s)
*2001-01*	Attitudes towards bribery in a multicultural society: implications for international marketing	Fletcher, R
*2001-01*	Marginal Voices: Third Sector Organisations as Vehicles for Social Movement	Barraket, J
*2001-01*	Towards a Taxocomy of Brand Association Statements: The Ignorance of Measurement or a Measurement of Ignorance?	Bock, T; Davis, T; Freeman, LM; Garlin, FV; Chetty, S; Collins, B
*2001-01*	The Complexities of Communicating to Customers in Emerging Markets	Fletcher, R; Melewar, TC
*2001-01*	Using Group Norms to Manage Performance Appraisals: An Alternative to the 360 degree Feedback Model	Fitzgerald, A; Low, D; Terziovski, M
*2001-01*	The Great 'I Can': Broadening the Scope of Self-Efficacy in Goal-Directed Consumer Bahaviour	Garlin, FV; Mcguiggan, RL; Chetty, S; Collins, B
*2002-01*	Exploring the sources of self-efficacy in consumer behaviour	Garlin, FV; Mcguiggan, RL; Zwick, R; Ping, T
*2002-01*	Consumer product searching on the internet	Malone, D; Low, D; Shaw, R; Adam, S; McDonald, H
*2003-01*	The influence on customized internet banner ad on attitude-ad-brand-behavioural relationship	Lee, KP; Miller, K; -
*2003-01*	A positive attitude-ad-brand relationship by customising banner advertisement design - an empirical study	Lee, KP; Miller, K; Kennedy, R
*2003-02-01*	What will Consumers Pay for Social Product Features?	Auger, P; Burke, P; Devinney, TM; Louviere, JJ
*2004-01*	A conceptual model of consumer decision states using information acceleration.	Oppewal, H; Morrison, MD; Rungie, C; Waller, DS; Wang, PZ; Louviere, JJ; Devinney, TM; Wiley, J; Thirkell, P
*2004-01*	Consumer reaction to social issues: a six country study.	Auger, P; Burke, PF; Devinney, TM; Louviere, JJ; -
*2004-01*	Online service evaluation and behavioural intentions	Hackman, D; Gudergan, S; Wang, PZ; Daniel, K; Wiley, J; Thirkell, P
*2004-01*	Choosing museums: the application of discrete choice modelling in predicting increased visitor frequency.	Burton, C; Louviere, JJ; Young, LC; -
*2004-01*	The impact of service orientation on relationship quality and future intentions	Beatson, A; Lings, IN; Wiley, J; Thirkell, P
*2004-01*	Information utilization, marketing planning, and marketing performance: a study of New Zealand manufacturers.	Souchon, AL; Cadogan, J; Procter, D; Lings, IN; Wiley, J; Thirkell, P
*2004-01*	CSR: The Australian consumer's perspective	Angus-Leppan, T; Benn, SH; Daniel, K; Young, LC; Wiley, J; Thirkell, P
*2004-01*	Decision states for purchasing a DVD player: a preliminary study	Waller, DS; Wang, PZ; Oppewal, H; Morrison, MD; Rungie, C; Louviere, JJ; Devinney, TM; Wiley, J; Thirkell, P
*2004-01*	Decision states and information acceleration	Rungie, C; Morrison, MD; Waller, DS; Wang, PZ; Louviere, JJ; Oppewal, H; Devinney, TM; Coltman, T; Wiley, J; Thirkell, P

Showing results 1 to 20 of 277 next >